In this episode of the Revenue Accelerator Podcast, we have invited Dinah Kleyman, a digital marketer, entrepreneur, chatbot, Pinterest, and Facebook marketing expert. Dinah assisted a wide range of businesses in developing platforms, discussions, and journeys to attract new customers, provide value, improve connections, and improve revenue. Today, Dinah shares about how chatbots and Pinterest to help businesses to create high engagement.
How to manage responsibility
[02:25]
A lot of planning, having a good mindset, and outsourcing are the key elements for managing your business. It would be best if you found a balance and making sure that everything is organized as possible.
[03:31]
Pinterest is a search engine than just a social media platform. If you use it properly, you can bring in 60 to 80% of your website traffic from there. Businesses can use this platform to reach their target audience by creating content.
Chatbots
[05:45]
Chatbots are an excellent way to create engagement, bring out personality and your brand, and a quick sales funnel. There are several different ways that you can use it. If you're not there to answer somebody's question, then they're going to move on. And you don't know what they need, and you're not talking to them individually and providing them with the answers they're.
Power of Facebook Messenger
[07:33]
Facebook Messenger has 80% more engagement with the messenger than emails, and your ultimate goal is to build your subscriber list. The opt-in rate is 100% and there are 2 billion messages sent between businesses and consumers every month. Facebook Messenger is free to use, but you must opt in to get access to it. The company has a $1 conversion limit, but users can opt-in for as little as $1 per message.
Strategy that good for Client
[14:49]
There are different entry points. You can create your chatbot and people can access it through a link. If you're a physical business or have you wanted to get on your network in person and that conferences and stuff, no free pandemic days, you could have a landing page with a button that goes to it. If you don't have to be on Facebook, it could be a widget and your website window. It could be your Facebook business page, chat window, or keywords.
Conclusion
[20:39]
Everybody should at least have one bot. People should be proactive rather than reactive. Because if you don't want to connect to Facebook Messenger, you don't want people to have to integrate with social media.
Discover how Dinah Kleyman runs through creating processes in her business and clients by visiting: https://dinahkleyman.com/
Listen to Revenue Accelerator Podcast on:
Discover how Dinah Kleyman runs through creating processes in her business and clients by visiting: https://dinahkleyman.com/
Listen to Revenue Accelerator Podcast on: